México Invita: The App Aiming to Guide More Than 2 Million Tourists During the 2026 World Cup

From finding the best route to a World Cup stadium to booking a trip on the Maya Train or discovering a Magic Town, the new “México Invita” app seeks to become the digital guide for the more than two million tourists expected to visit the country during the 2026 FIFA World Cup. Presented by the […]
Taurina Fest: rock, fire and fury in Mexico City

South of Mexico City lies a very special place: the Tlahuac municipality. It was here that, thirteen years ago, a group of friends started what would become Taurina Fest, a space on the outskirts of the city for independent bands. Tito Silva, Rodolfo Rosas, Juan Piñeiro and Abraham Gabriel are the founders of this collective […]
Mexico seeks to reconnect with its scientists abroad

Mexico is seeking to strengthen its ties with thousands of researchers who have developed their academic careers outside the country through a new program aimed at turning the scientific diaspora into a strategic ally for higher education, research, and national technological development. President Claudia Sheinbaum presented the Mexican Diaspora Chairs program, an initiative aimed at […]
From Delivering Soft Drinks in Veracruz to Winning an International Literary Prize in Italy

Every morning, Braulio Elías Pérez Valencia loads crates, drives delivery routes, and distributes beverages to businesses across Papantla, Veracruz. But when his workday ends, the 55-year-old worker sits down to write poetry. Today, those words written far from traditional literary circles have taken him all the way to Italy. The Veracruz native won the 18th […]
Shadows, performance and community: Gothic Picnic took over southern Mexico City

Dark dances completed the ritual that brought the community together at the Gothic Picnic 2026 held in the Tláhuac district of Mexico City. This past May 24, enthusiasts of gothic culture traveled to the south of Mexico City to enjoy music, dance, poetry and theater, all within the framework of World Goth Day, celebrated every […]
Sonora puts Mexico among the world’s top culinary destinations, according to National Geographic

Amid deserts, mountains, and ancient agave traditions, the Mexican state of Sonora was included by National Geographic in its prestigious Best of the World 2026 list, which recognizes some of the planet’s most extraordinary destinations to travel, explore, and eat. The international publication specifically highlights the resurgence of bacanora, an artisanal agave spirit deeply tied […]
Mexico receives 4.8 million cruise passengers in 2026 and strengthens its maritime tourism industry

Mexico continues consolidating itself as one of the leading cruise tourism powers in Latin America after registering the arrival of 4.8 million cruise passengers during the first four months of 2026, according to Mexico’s Tourism Minister, Josefina Rodríguez Zamora. According to the head of Mexico’s Ministry of Tourism, the figure represents a 14.8 percent increase […]
CNTNTS makes Hot Pop for dancing from Mexico City

In Iztapalapa, Mexico City, an independent band is breaking down conventions with a musical genre never heard before, which they’ve dubbed “Hot Pop.” This group is called CNTNTS (pronounced continents) and brings with it an eclectic style that blends indie rock, pop, reggaeton, and electronic music. In an interview with Mexican Press Agency, María, lead […]
Jalisco Consolidates Its Position as a Global Tourism Powerhouse With More Than 12.7 Million Visitors

With mariachis, tequila, internationally recognized cuisine, and its sights set on the FIFA World Cup, Jalisco is seeking to consolidate itself as one of Latin America’s major tourism engines and one of Mexico’s leading cultural showcases. During a working tour through Puerto Vallarta, Tequila, and Guadalajara, Mexico’s Minister of Tourism, Josefina Rodríguez Zamora, noted that […]
Tlaxcala Prepares Firefly Season, One of Mexico’s Most Iconic Natural Spectacles

Thousands of tiny lights shining through the forests of Tlaxcala will light up again this summer as part of Firefly Season 2026, one of Mexico’s most important natural and tourism phenomena, which this year is expected to attract more than 120,000 national and international visitors. Mexico’s Minister of Tourism, Josefina Rodríguez Zamora, and the governor […]